These days, the line between what is considered "adult" and what is considered "child appropriate" becomes increasingly blurred. In the past, children were allowed to be kids for some time before they were thrust with the burdens of social pressures, stress, and dealing with sexuality.
Unfortunately, we also find many cases of children being exploited whether it be at home, by pedophiles, and even by teachers. No links provided as these things are well documented. (See Mary Kay Latourneau)
So that brings me to the recent "Clearasil" pimple cream ads. Now, as an adult...I can appreciate the attempt at humor in these ads. But considering this is a product for those entering puberty, it's a little disturbing. While all the ads are a bit raunchy, the one ad I find the most alarming is the one involving a young man hitting on his friend's mother. At what point as a society did we decide it is ok to make light of physical attraction between children and adults? If I was a parent I'd be even more bothered by this, because unlike a TV show which you can pre-screen using ratings to decide if it's okay to view...commercials ambush you and your children in random spots.
take a look and decide for yourself. You may find it amusing....but how would you feel if you were in the room and your 12 or 13 year old was seeing this? I'm against censorship, but as a society we have a duty to protect those who can't defend themselves....this includes children. I think advertisers need to use more discretion or be held accountable.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment